Driving performance with soft science and hard data
Managing people has traditionally been considered a ‘soft’ discipline that requires empathetic leadership and guidance coupled with objective frankness – not hard data.
Human capital management was thought of as an art – a balance that no amount of investment, executive training or consultants could formalise.
Leadership was viewed an inherent ability, not an acquired behaviour.
Our data-driven approach to managing people not only negates this misconception, it also delivers enhanced performance by formalising a culture of continuous improvement.
A Bespoke Approach
Advances in the fields of predictive analytics, technology, machine learning and behavioural science have allowed us to use the scientific approach to study and amend leadership behaviour.
We started with several basic premises:
- There is immense untapped potential in people
- Many employees are uninspired and thus withhold energy
- Science can offer deep insights into what people value and what motivates them
- Smart analytics and artificial intelligence (AI) can help unlock and enable these insights
- In a digital economy, organisations cannot afford incremental or transitory change.
Testing the Theory
Based on our premises, we began extensive global testing of people in the work environment in an unobtrusive way.
This process allowed us to gather accurate data that generated significant insights, while teaching us how to harvest information without disrupting the office environment.
The data collected is used to power our deep learning AI engine, which makes connections between behaviour, actions, and outcomes; information which is analysed against an ideal state of operation, or “leadership signature”.
Closing the gap between this ideal and the current performance level of the business drives progress and fundamental cultural change.
Each business has its own nuances and challenges, and our solution provides a bespoke roadmap to improve performance and productivity levels.
Our solution empowers employees by providing clarity regarding the organisation’s performance signature (and thus a goal). We also guide them in modifying their behaviours and actions to improve performance.
Our clients report dramatic improvements in leadership effectiveness, employee engagement, and other “soft” organisational characteristics. This translates into “harder” results such as increased sales, higher production, and improved market position.
The untapped potential of employees is arguably any organisation’s most underutilised asset. CEOs who want to effect permanent and meaningful change are wise to start there.